International Women’s Day 2020 campaign theme is #EachforEqual. An equal world is an enabled world. Individually, we’re all responsible for our own thoughts and actions – all day, every day. We can actively choose to challenge stereotypes, fight bias, broaden perceptions, improve situations and celebrate women’s achievements. Collectively, each one of us can help create a gender equal world.
So let’s build a gender equal world. Equality is not a women’s issue, it’s a business issue. Gender equality is essential for economies and communities to thrive. The race is on for the gender equal boardroom, a gender equal government, gender equal media coverage, gender equal workplaces, gender equal sports coverage, more gender equality in health and wealth … so let’s make it happen.
#EachforEqual is about ‘Collective Individualism’
The IWD 2020 campaign theme is drawn from a notion of ‘Collective Individualism.’ We are all parts of a whole. Our individual actions, conversations, behaviours and mindsets can have an impact on our larger society. Collectively, we can make change happen. Collectively, we can each help to create a gender equal world. We can all choose to be #EachforEqual.
Strike the #EachforEqual pose
So put your arms out front and STRIKE THE #EachforEqual POSE to motivate others and to make International Women’s Day YOUR day. Do what you can to truly make a positive difference for women everywhere.
The 2020 #EachforEqual campaign runs all year long. It doesn’t end on International Women’s Day. The campaign theme provides a unified direction to guide and galvanize continuous collective action, with #EachforEqual activity reinforced and amplified all year.
Source – https://www.internationalwomensday.com/Theme
