Head of SEO

Posted By: Greg Phipps
Salary: Up to £50,000 DOE
Location: North of England
Job Type: Permanent
Category: Sales & Marketing

Central Employment are delighted to be working with a leading Performance Marketing agency in the North of England, as they look to appoint a Head of SEO, creating and executing a range of high profile clients SEO strategy, plus developing and growing a team of SEO experts.  

The Head of SEO role: 

  • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
  • Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
  • Help to create and support marketing content to socialize and use for social media purposes (e.g., customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
  • Implement link building campaigns in coordination with client SEO goals
  • Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
  • Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
  • Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals
  • Monitor and evaluate search results and search performance across the major search channels
  • Communication to team and management on project development, timelines, client strategies and results
  • Work closely with the other team members to meet client goals, career development and overall SEO knowledge

 Professional Competencies

  • Passion for SEO and internet marketing
  • Strong content writing for SEO
  • Understanding of UX
  • Outstanding ability to think creatively and identify and resolve problems.
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
  • The ability to manage and develop SEO team members.
  • Ability to clearly and effectively articulate thoughts and points
  • High levels of integrity, autonomy, and self-motivation
  • Excellent analytical, organizational, project management and time management skills


What we are looking for

  • Excellent knowledge of current Ecommerce, Web and Digital Marketing industry trends
  • 5+ years’ experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO) gained in-house or within a SEO/Digital Agency
  • Lead and developed a team of SEO specialists from Content, Technical and Digital PR & Outreach
  • Proficiency in MS Excel, PowerPoint, and Word
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
  • Experience working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc)
  • Experience working with CMS and building/administering content in CMS environments
  • Desired: Knowledge of HTML/CSS and website administrations AdWords Certified would be advantageous.


Apply Now!

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