Group eCommerce & Digital Marketing Manager

Posted By: Greg Phipps
Salary: £40,000-£45,000 DOE + benefits
Location: North East
Job Type: Permanent
Category: Sales & Marketing

Central Employment are working with a UK wide consumer and lifestyle focussed organisation, as they look to appoint a new Group eCommerce & Digital Marketing Manager.  

Group eCommerce & Digital Marketing Manager role profile:- 

  • Develop marketing strategies in line with commercial company objectives working alongside directors and stakeholders.
  • Manage an internal team consisting of Email Marketing, Social Media, UX and Web Chat/Customer Service.
  • Manage and have experience with Google Analytics, Site Performance Tools
  • Plan and schedule digital and press advertising
  • Work with the Graphic Designers to ensure all artwork is created and implemented within deadlines to launch promotions, offers and new products or categories
  • Drive and manage social media campaigns analysing the results of ROI to devise best practise
  • Create and nurture relationships with 3rd parties to develop durable E-Commerce partnerships
  • Continue to present innovative ideas and ways in which the group can evolve and grow both online and across the UK store network

You will need:

  • To be confident in using e commerce platforms and Email platforms
  • Experience in working within a FMCG setting, targeting both B2B & B2C audiences
  • Strong analytical skills and head for problem solving.
  • Proven ability to use appropriate software analytical tools.
  • A strong understanding of digital marketing channels, from PPC, Affiliates, SEO and Socia
  • Minimum of 3+ years in a similar role, with a strong blend of eCommerce management and digital marketing
  • Experience creating successful marketing strategies
  • Proven experience generating ROI and budget management
  • To be driven, trend-aware and innovative
  • A marketing qualification at degree level or experience on the job

 

 

 

 

 

 

 

 

Apply Now!

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