Digital PR Manager

Posted By: Greg Phipps
Salary: £33,000-£40,000 DOE
Location: Newcastle + hybrid
Job Type: Permanent
Category: Sales & Marketing

Central Employment are working with an established and growing Search Agency, as they look to appoint a Digital PR Manager, operating in there SEO team.

Responsibilities of the Digital PR Manager:

Building and maintaining client relationships
Audit client websites and their backlink profile
Contacting Journalists, press and 3rd party sites
Work alongside the Technical SEO team
Creating and executing content marketing strategies to help our clients improve their online presence
Carry out regular site audits for clients (content, link profile) and make recommendations for optimising the site.
Make on-page recommendations based on keyword research, working closely with both the marketing team and the developers
Detailed keyword research
Review SEO performance across key metrics and other key indicators such as ranking and visibility
Maintain detailed monthly reporting documents to monitor and communicate content marketing performance
Keep up to date with Google’s latest algorithms and updates

Qualifications & Skills:

3 + years agency experience, Digital PR/SEO
Excellent written and communication skills
Be able to demonstrate your role in search traffic growth from a current/previous position
Experience in reporting back to clients, making recommendations for improvements and providing rationale behind those recommendations
Knowledge of other marketing activities that impact SEO performance
Conduct competitor analysis and insights (link strategies, onpage and offpage content)
Depth backlink analysis and auditing processes