Digital Account Director

Posted By: Greg Phipps
Salary: Up to £50,000 DOE
Location: Manchester + hybrid
Job Type: Permanent
Category: Sales & Marketing

Central Employment are looking to recruit a client facing, Digital Account Director, joining a global performance marketing and media agency in central Manchester.   

If you are looking to work on large international eCommerce Retail and service led B2B accounts, plus manage and develop a talented team of Client Service Managers, this is the ideal role for you.

Role Purpose:

To drive business growth by unlocking the client’s business opportunity and capability; to deliver outstanding client service, innovative and ambitious client solutions which have measurable business performance value to clients at the heart. To be a brand ambassador to help build the business reputation

Key Accountabilities:

  • Builds and owns relationships with mid & enterprise level clients and industry stakeholders on a day to day basis. Is a trusted advisor, owning mid-level client relationships
  • Deepens the client relationship to ensure retention and growth
  • Effectively manage the team and resource; ensure they build strong relationships with their counterparts to deliver outstanding client service, Can talk with ease about Owned & Earned Media and understand the day to day
  • Creates the conditions for great work and champions great work
  • Deep understanding of clients products and services to enable the delivery of innovative, ambitious, strategic and commercial plans which are also effective ensuring that business targets and KPI’s are met
  • Immerses self and team in clients’ business: understanding their challenges, objectives, the external economic environment, markets they operate in, competitive threats and relevant partner agencies; knows their business model, how it is performing and what success looks like
  • Uses historic campaign performance and future media trends to stimulate future-thinking strategies
  • Leading clients digital strategies highlighting opportunities for digital growth
  • Understands client business plans, work with senior account leadership to ensure business runs profitably, updating forecasts & overall responsibility for debt management
  • Improves client satisfaction to expand existing revenue streams and build new ones
  • Manages client budgets for forecasting accurate spend and track progress

Professional Skills:

  • Relevant industry experience, and ideally some agency-side experience
  • Confidence to input into Board meetings with peers and senior management
  • Ability to create effective cross channel plans to deliver results & client satisfaction
  • Manage team to deliver excellent client service & excellent communications solutions
  • Talks comfortably about the Operating Model
  • Identify areas for income growth and improved profit margins
  • Effective cross channel plans in place that exceed client expectations
  • Updating the business plan and forecast
  • Effective management of invoices payable/debtors

Role Capabilities:

  • Resilient – Coping well with extreme pressure, pace and ambiguity and learning with your client. Leading others to do the same.
  • Client Impact – Demonstrate credibility and gravitas to engage with the client at business strategy level.
  • Accountable Leadership – Being decisive, but capable of coaching others to develop independence and create sustainable capability.
  • Resourceful – Look ahead and makes decisions now to avoid future risks or take advantage of opportunities on the horizon
  • Robust – Being able to process a large amount of different information to deliver a robust and insightful perspective.

Key Experiences:

  • Good all round knowledge of clients, products and services
  • Commercial awareness that delivers results
  • Good leadership, development, coaching and mentoring skills

 

 

Apply Now!

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