B2C eCommerce Manager

Posted By: Greg Phipps
Salary: Up to £35,000 DOE
Location: Manchester
Job Type: Permanent
Category: Sales & Marketing

Central Employment are delighted to be working with an award-winning FMCG brand based in the Greater Manchester.  They are looking to recruit an experienced B2C eCommerce Manager, reporting into the Head of eCommerce & Digital, managing their onsite trading, marketplace, data and merchandising channels.  

The B2C eCommerce Manager role: 

  • Full responsibility for the B2C business incl. P&L management.
  • Omnichannel Logistics, fulfilment and service management and improvement.
  • Monitoring key site metrics including GP, Conversion Rate, Bounce Rate, AOV, Exit Rates and overall website traffic.
  • Improve, develop and lead B2C marketplace strategy.
  • Setting up the right reports to communicate relevant performance insights, analysis and information to the wider team.
  • Ensuring channels are kept up-to-date with correct product, offers, and gift offers as well as updated banners, new in products/brands, regularly updated category pages.
  • Competitor product and pricing analysis – to ensure we are price competitive and market leaders in the industry.
  • Work in synergy with the rest of the team to identify new growth opportunities and ways in which to improve our brand reputation and presence & drive new customer acquisition at the lowest cost possible.
  • Work hand in hand with the buying team to decide on product and range decisions.
  • Ensure that B2C ecommerce trading requirements are championed and communicated within the digital marketing, PR/Marketing and design teams.

Essential Skills & Experience: 

  • 3+ years’ experience in relevant B2C eCommerce focussed role, operated at senior exec or manager level
  • Strong eCommerce Trading and Merchandise experience
  • In-depth experience across B2C marketplace and landscape
  • eCommerce Fulfilment experience
  • Experience of a product based business, preferably FMCG industry

Apply Now!

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